This cookie policy (“Cookie Policy”) describes the cookies that Cowshed and Soho Home and its affiliated businesses (“we,” “us” and/or “our”) use on our respective websites (each a “Site”) and the choices that you have. This Cookie Policy forms part of the privacy policy of each of that Cowshed and Soho Home and its affiliated businesses  Please refer to the privacy policy for the relevant business for information about (i) the purposes for which we use your personal data and our lawful basis for processing it, (ii) how we protect your data, and (iii) your rights and our obligations in relation to such use.

If you are based in the European Economic Area, when you first visit the Site, you will be asked to consent to the use of cookies on the Site in accordance with this Cookie Policy, and if you accept we will store them on your computer.


Cookies and other technologies

A cookie is a piece of information sent to your browser from a website and stored on your computer’s hard drive. Cookies can help a website like ours recognize repeat users and allow a website to track web usage behavior. Cookies work by assigning a number to the user that has no meaning outside of the assigning website. For more details on cookies and similar technologies please visit All About Cookies.

Cookies can be stored on your computer for different periods of time. “Session cookies” only last for as long as the browser session and are deleted automatically once you close your browser. “Persistent cookies” cookies survive after your browser is closed until a defined expiration date set in the cookie (as determined by the third party placing it), and help recognize your computer when you open your browser and browse the Internet again.

The Site uses first party cookies (cookies set directly by us and are essential for using and navigating our services) as well as third-party cookies, as described below.

We also use pixel tags (usually in combination with cookies), from the third parties described below, to get information about your usage of the Site and our services. Pixel tags are a technology similar to cookies that can be embedded in online content or within the body of an email for the purpose of tracking activity on websites (for example, to know when content has been shown to you), or to know when you have viewed particular content or a particular email message.


Types of Cookies Used




Strictly Necessary; Session

The ecommerce platform we use to run the Site, Magento, sets strictly necessary cookies to help make our Site usable by enabling basic functions. Read more below about the individual cookies we use and the information they record.



USER_ALLOWED_SAVE_COOKIE: Indicates if a customer allowed to use cookies.


external_no_cache: A flag that indicates if caching is disabled.


persistent_shopping_cart: Used to save your shopping cart between different browser sessions.


Stf: Stores if product links were sent to friends.


Frontend: Identifies your shopping cart to the Site.


CUSTOMER: When you log in to the Site, identifies you as a logged in user.


CUSTOMER_INFO: Hashed value of a customer group ID in the format: customer_group_$customerGroupId.


NEWMESSAGE: Indicates if a new message has been received.


CART: Hashed value of a quote ID in the format: $quoteId.


WISHLIST: A hashed list of products added to Wishlist in the format: $productId 1_$productId 2_ …, _productId N.


WISHLIST_CNT: A hashed number of items in the customer's Wishlist in the format: wishlist_item_count_$productCount.


CUSTOMER_AUTH: Indicates if a customer is logged in. A hashed value in the format: customer_logged_in_0|1.


CATEGORY_INFO: Stores category information so pages can load more quickly.


LAST_CATEGORY: Recently visited category ID in the format: $categoryID.


VIEWED_PRODUCT_IDS: Recently viewed product IDs in the format: $productId 1, $productId 2, …, productId N.


Store: The store view code.


NO_CACHE: The product ID of the last product viewed.


LAST_PRODUCT: The product ID of the last product viewed.


CACHED_FRONT_FORM_KEY: Security key used to validation forms submitted through the Site.


On, we also use:


_cfduid (set by Cloudflare) to identify trusted web traffic.


Because these cookies are strictly necessary to deliver the Site and our services, you cannot refuse them.

Functionality; Session

sb_session_id; sb_user_id: Set by Search Broker; controls the onsite search engine.


wisepops / wisepops_session: Set by Wisepops; controls the use of popup windows on the Site.


Add This (Oracle): Allows customers to share Site content on social media. Learn more here:


You can block or delete cookies by changing the browser settings as explained under the “Your Choices” section below.


Advertising; Persistent


We use cookies (described below) that collect information about your browsing habits in order to make advertising relevant to you and your interests. They remember the websites you have visited and that information is shared with other parties such as advertising technology service providers and advertisers.


Facebook (cookie/pixel). Facebook Custom Audience analyses browsing activity across website to establish user profile and advertising platform. Learn more at, and learn how to opt out at


DoubleClick (cookie/pixel). Enables Google and its partners to serve ads to you based on your visit to our Site. Learn more about Google’s privacy practices here:


Rakuten Linkshare. Controls our affiliate program run through Rakuten affiliate marketing service. Learn more here:


Ometria: A customer relationship management system. Learn more here:


Google AdWords: Used to help us determine how many users who clicked on our Google Ads end up contacting us through the Site. This tracking cookie is set on your browser only when you click on a Google Ad and these cookies help us increase the Site’s effectiveness for our visitors. We also use Google AdWords Remarketing to help us deliver targeted online adverts based on past visits to the Site. Learn more here: (AppNexus): Used for online display advertising tracking. Learn more here:


VE Interactive: Used for marketing and advertising services. Learn more here:


On, we also use the advertising cookies below: (FLXone/Teradata): Learn more


Crimtan: Used for marketing and advertising services. Learn more:  


77 Tracking: Used for tracking browsing habits, including purchases. Learn more here:



You can block or delete cookies by changing the browser settings as explained under the “Your Choices” section below.


The providers listed below also offer direct opt-out functionalities:









Your Choices. Please note that if you limit the ability of websites to set cookies, you may be unable to access certain parts of the Site and you may not be able to benefit from the full functionality of the Site.

Most browsers accept cookies automatically, but you can alter the settings of your browser to erase cookies or prevent automatic acceptance. Please see the links below for guidance on how to modify your web browser’s settings on the most popular browsers:

Most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit or


We may change the type of third party service providers that place cookies on the Site and amend this Cookie Policy at any time by posting the amended version on the Site. Unless additional notice or consent is required by applicable laws, this will serve as your notification of these changes.

Contact Us

If you have any questions or concerns, please contact Cowshed or Soho Home and the affiliated businesses you engage with at [email protected]