The Soho Home Trade programme is here to help designers, architects and stylists across the interiors industry succeed with every project. As a Soho Home Trade user, you will receive 20% off RRP, and enjoy special offers and promotions, as well as exclusive invitations to sample sales, product previews, industry events, and more.
Soho Home Trade
Soho Home Trade is here to support designers, architects and stylists across the interiors industry, giving you access to a range of benefits
Our tiered benefits programme allows us to reward your continued loyalty by offering products with deeper trade benefits over an 18-month period, helping you save on your project purchases. The more you purchase, the greater the benefit you receive.
To hear more about what you can enjoy as a Soho Home Trade member, complete our trade application below.
All Soho Home Trade members across our tiered programme get access to our standard benefits.
Read our FAQs here
Our standard benefits
Trade rates: from 20% off
Direct sales support
New collection previews
Invites to industry events
How to apply
To become a Soho Home Trade member, first create a Soho Home account here and then complete the form below when you are signed-in.
If you already have a Soho Home account, please sign in below and fill in the form.
Please sign in to continue
Exclusively for Soho Home Trade members
Our bespoke rugs service helps you tailor our Soho Home designs to the size and shape of your choice, and make your interiors project that little bit easier
'Soho Home remains one of my favourite brands to source from for my clients. The range of pieces is the perfect addition to the homes of clients who value good quality design and stylish interiors. They love the fact that they feel connected to such an iconic brand and are living in their very own Soho House.'Alex Dauley, Dauley Designs
'We've worked with a multitude of suppliers across all of our projects, but one of our favourites consistently is Soho Home. From the initial sourcing of items from the website (or post-showroom visit), right through to the delivery and aftercare, it's always a seamless process. The key thing for us, though, is the selection and quality of products available. They are unique, creatively designed and always of premium quality that will definitely last a lifetime.'Athina Bluff, Topology Interiors
'We are big fans of Soho Home and its efficient processes. A purchaser's dream.'Catherine Hayes, Hayes Studio
Our past events
Industry discussion: The importance of balancing new and old in designRead more
US Trade Tour: Soho Beach House, Miami
US Trade Tour: Soho House Austin
Trade supper club
The Index at The World of Interiors x Soho Home cocktail evening
New artist discovery with M.A.H. Gallery, Russell Tovey and Robert Diament
Soho Home Trade customers receive 20% off the regular listed
price, which will be automatically applied when items are added to
Soho House members and Soho Friends can enjoy 15% off the regular listed price, which is shown on our product pages, plus member rates on domestic delivery. For more information about Soho Friends membership, please view our members' page here
you cannot combine them and the greater saving (trade) is the one you will receive. However, other benefits will still be applied to your order, such as member shipping rates.
Our new tiered benefits mean you'll be rewarded for your
continued loyalty. The more you purchase, the greater the benefit
How does it work?
The Soho Home Trade programme offers increased benefits from 20% based on your 18-month spend between January 2024 and July 2025.
How do I increase my benefits?
You do not need to do anything - we have everything covered. Once you reach a new spending threshold, your new benefit will be automatically applied to your account and we will contact you to let you know. This can be viewed online when logged in and adding items to your basket, and will be applied to all invoices or quotes raised by the Soho Home Trade team moving forward.
Your spend is calculated across 18 months. If you spend up to a new threshold during this time, your benefits will automatically be updated. After the 18-month period, the Soho Home Trade team will contact you to update you on the new spending time frame.
Yes, simply head to sohohome.com, click the 'My Account' icon and log in. Once you're logged in to your Soho Home Trade account, you can browse all the products and add items to your basket. When you view your basket, you'll be able to see the saving that's been applied to your order by item. From here, you can follow steps to delivery and checkout.
Once the Soho Home Trade team have created a quote for you, you
will receive an email confirmation with instructions. You can find
your online quote in the 'Quotes' section of 'My Account', where
you can view the items, lead times and prices.
If you would like to discuss your quote with a member of our team, please contact your trade representative directly. Alternatively, if you are happy with your quote, please click 'Complete order' to make the payment.
Complimentary fabric samples are available to all Soho Home
Trade customers via our swatch page. Please note,
we are unable to offer a swatch service for our ready-to-ship
styles. Our fabric samples are for products in our made-to-order
Rug samples are available on each product page; click on the 'Size' drop-down menu and select 'Swatch'. We are unable to provide material samples for our marble and wood finishes - head to one of our Soho Home Studios to see these samples and discuss with one of our Soho Home Trade representatives.
Unfortunately, we do not currently offer this service.