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The Soho Home rug buying guide

Sourcing the right rug for every area of the home is no easy task - quality, function, colour, design and size should all be considered. Our rug buying guide will help solve every dilemma to make your decisions as straightforward as possible

Women carve intricate designs on a wall using small tools; they are dressed in colorful, traditional attire and working in an enclosed, sunlit space.

One knot at a time

Follow the journey of a Soho Home rug; taking up to six months to create, each of our rugs is crafted to last. Handmade in India, our skilled artisans use traditional techniques passed down through generations

Discover the craftsmanship
Two men hang a large geometric-patterned rug on a wooden beam, inside a spacious, industrial-looking room with a high, metal-framed roof.

Shop the room

Shop the room

Rug swatches

We know it's no easy task when buying a rug, so to help we have introduced new swatches to order from $15 on selected styles, allowing you to view the colour, pattern and style at home before you choose.