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Soho Home Trade

Soho Home Trade is here to support designers, architects and stylists across the interiors industry, giving you access to a range of benefits
Panelists holding microphones speak before an audience in a cozy, modern room with warm lighting and plants; a screen with an image is visible to the left.

Our tiered benefits programme allows us to reward your continued loyalty by offering products with deeper trade benefits over an 18-month period, helping you save on your project purchases. The more you purchase, the greater the benefit you receive.

All Soho Home Trade members across our tiered programme get access to our standard benefits.

Our standard benefits

Two red chairs sit next to a small table and a plant in a modern living room; an abstract painting hangs on the white wall above, with books and glassware on a coffee table.

Trade rates: from 20% off

Two individuals, a man and a woman, are reviewing fabric samples together at a wooden table within a stylish, warmly lit room decorated with lamps, potted plants, and neatly arranged decor items.

Direct sales support

Wooden armchair with white cushion sits beside a tall, golden floor lamp and marble side table holding a glass; against a large, wooden bookshelf with various decorative objects in a cozy living room.

New collection previews

People sitting around a long dining table, enjoying a meal by candlelight in a warmly-lit, modern dining room with large windows, a contemporary chandelier, and a colorful wall painting.

Invites to industry events

How to apply

To become a Soho Home Trade member, first create a Soho Home account here and then complete the form below when you are signed-in.

If you already have a Soho Home account, please sign in below and fill in the form.

Alternatively, you can also visit us in-person in the following locations by booking an appointment:

  • Chicago Studio

    113-125 North Green Street, Chicago, IL 60607, USA

    Book your appointmenthere

  • DUMBO Studio

    55 Water Street, third floor (located within Soho Works in Empire Stores), Brooklyn, NY 11201, USA

    Book your appointmenthere

  • Austin Studio

    1011 S Congress, Building 2, Suite 100, Austin, TX 78704, USA

    Book your appointment here

Please sign in to continue

Sign in

For any other trade inquiries, please contact ustrade@sohohome.com

Read our FAQs here

A curved dark-gray sofa sits on a patterned rug, centered by a round marble coffee table with decorative objects, in a modern living room featuring large windows, a wooden ceiling, and a spherical chandelier.

Exclusively for Soho Home Trade members

Our bespoke rugs service helps you tailor our Soho Home designs to the size and shape of your choice, and make your interiors project that little bit easier

Find out more
Several patterned rugs displaying abstract geometric designs lie on a wooden floor, with a cushioned wooden chair partially visible in the top-right corner.
A curvy white sofa adorned with pillows sits in a sunlit living room near a black marble coffee table, sideboard with lamp, record player, and abstract artwork; large windows and radiator behind.

Previous projects

Discover how our Soho Home Trade team recreates the Soho House style in clients' homes

View more
Wooden cabinet with orange lamp, books, vase, and abstract art; situated in a modern living room with patterned flooring and green couch. Visible dining area with wooden chairs and large windows. Text: "Wated wp."

Testimonials

'Soho Home remains one of my favourite brands to source from for my clients. The range of pieces is the perfect addition to the homes of clients who value good quality design and stylish interiors. They love the fact that they feel connected to such an iconic brand and are living in their very own Soho House.'

Alex Dauley, Dauley Designs

'We've worked with a multitude of suppliers across all of our projects, but one of our favourites consistently is Soho Home. From the initial sourcing of items from the website (or post-showroom visit), right through to the delivery and aftercare, it's always a seamless process. The key thing for us, though, is the selection and quality of products available. They are unique, creatively designed and always of premium quality that will definitely last a lifetime.'

Athina Bluff, Topology Interiors

'We are big fans of Soho Home and its efficient processes. A purchaser's dream.'

Catherine Hayes, Hayes Studio

Our past events

Six individuals are seated in a panel discussion holding microphones, in a warmly-lit room with indoor plants and a glass partition wall. Another person is standing, speaking into a microphone.

Industry discussion: The importance of balancing new and old in design

Read more
Two people are seated, each holding a microphone, smiling, and engaging in a conversation. The setting includes a side table with a lamp, glass, and books, soft lighting, and a wall-mounted display featuring design ideas labeled "SOHO HOUSE DESIGN TOUR."

US Trade Tour: Soho Beach House, Miami

Speakers sit on stage discussing a topic, while an audience listens attentively in a warmly lit room with curtains and hanging light fixtures, a projector screen displays images.

US Trade Tour: Soho House Austin

A group of people dining at a long table adorned with lit candles, wine glasses, and ornate cutlery in a warmly lit restaurant with plants and artwork on the walls.

Trade supper club

People engaged in animated conversations while holding drinks at a social gathering inside a well-lit room, filled with a crowd and colorful artwork on the walls.

The Index at The World of Interiors x Soho Home cocktail evening

Two people, each holding a microphone, engage in conversation while seated on wooden chairs, inside a well-lit room with glass-paneled walls and modern lighting fixtures.

New artist discovery with M.A.H. Gallery, Russell Tovey and Robert Diament

FAQs